We offer supportive and Expert Trademark law services to clients in london and beyond
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A registered trademark gives the owner exclusive rights to use that trademark and prevent others who have the same or confusingly similar marks in their area of business. By registering a trademark you protect your reputation, goodwill, and market position by preventing others from using similar, or even identical, trademarks.
By registering a trademark, you make it much easier and less expensive to take legal action against infringement and counterfeiting. An unregistered trademark has limited rights which can be difficult and more expensive to enforce, often leaving small or medium-sized businesses unprotected and vulnerable. It is one of the most important investments you can make in your business, but it is often overlooked.
How to register a trademark?
Filing and registering a trademark can be quite complex, so it is highly recommended by the government that you use an intellectual property attorney. Registering a trademark is a multi-stage process and you can see a breakdown of the process at our blog here.
Trademarks are registered in ‘classes‘ that outline the classification of your goods or services. Each class has thousands of descriptions, and if you get it wrong your application could be rejected or your legal protection will not cover you completely.
Say, you run a café, you might register under Class 43 ‘services for providing food and drink’. But what if you also intend to sell your packaged tea by the till? You’ll need a separate class for that. You know your ‘tea and toast’ deal is going to be really popular and you want to sell your jars of jam as well? That’s a different class again. It’s very easy to make mistakes, and a trademark in the wrong class can be useless. These small differences can be very important, and this is why you should always seek guidance from a specialist intellectual property attorney.
Trademarks are territorial in nature and they need registration in each country individually. There are also multinational registration systems for example the European Union trademark registration system. International registrations are also possible. Costs depend on the number of jurisdictions where you want to obtain protection and the number of Classes included in your application.
If you are only going to trade in the UK, it is cheapest for you to register your trademark only in the UK. This covers filing and bringing to registration your trademark, providing no objections arise from the UKIPO and no third parties oppose the registration of your trademark.
European Union (EU)
If you are going to trade in the EU and wish to obtain registration throughout the 28 countries of the EU, you will need a EU Trademark. The service covers filing and registering your trademark, providing no objections are raised from the examiner and no third parties oppose the registration of your trademark.
If you are looking to trade internationally, it is advisable to seek registration of an International Registration with the World Intellectual Property Organization (WIPO) which allows a trademark owner to extend its protection throughout most countries in the world.
Absolutely. You simply need to be using your domain name as if it were a trademark, and register in the normal manner.
Fees: £500 + Government Fees
Cease & Desist
Cease & Desist Letter: £250
Cease & Desist Advice: £120
Fees inclusive of VAT and disbursements
N.B. provided simple and straightforward