Establishing a presence in the saturated and competitive business world of today involves creating a brand that connects with customers on a meaningful level. Whether it’s a logo or a memorable slogan that distinguishes you from others, it’s crucial in …
In our immensely globalized world today, it is more important than ever to protect your brand’s identity beyond borders. Regardless of whether you are a small start-up, ready for your business to take off, or a well-established company with a …
Securing design rights is essential for safeguarding the intellectual property of your business. Designers, small business owners, or truly anyone operating in creative sectors in the UK market, where both registered and unregistered protections are available, should know the following …
In a world where businesses are moving away from traditional advertising like newspapers and magazines, you must get creative. One effective approach is to use influencers to market your products or services on social media. But what exactly should you …
What is a trade mark? A trade mark is a form of intellectual property right (IPR). In England and Wales, all trade marks are protected by the Trade Marks Act 1994 (the “Act”). The Act defines trade marks as “any …
The stone-cold truth is that in today’s world, content is everything. It holds immense value and significance in various aspects of life – whether you’re an influencer building a loyal following on social media, a small business owner using content …
